From my office I can collect statistics about your home - square footage,
number of rooms, etc. These are useful facts but they tell me nothing about you,
your motivations or your individual home. To learn these we need to meet. We will begin with a
confidentiality agreement giving you the peace of mind that your information
will never be shared with another client, regardless of whether you hire me. Then I will listen: to your goals,
time pressures, family needs, job demands and financial realities. I will
examine your home with an eye to improving return, reducing days on market and
limiting future liability.
From our conversations and having examined your house, I will make my recommendations. We need to decide
on aesthetic improvements, pre-inspections, marketing strategy and pricing. Time
pressures and finances will be considered as well.
Next we will discuss Agency. The Designated Agent is the strongest advocate available to you but
market conditions may make traditional Seller's Agency desirable. After all, an
aggressive negotiator is worthless without a buyer.
As your Designated Agent I will market your house
aggressively with the expectation that buyers will be represented by their own
agents. The Buyer's Agent and I will engage in a friendly but adversarial
relationship, each responsible for his/her own client's interests.
When you are ready to begin marketing your house, we will
start with a bang by posting your property to at least five
national websites directing them to your virtual home
tour. We will hold an open house so I can cooperate
with the neighbors, encouraging them to help provide your
buyer. Each week you will receive a progress report letting
you know the number of showings, agent comments and any new
recommendations.
If the market for your home is weaker you may choose a Limited Sellers Agent.
Armed with permission to bring the buyer I will do all the usual marketing
activities and hit the pavement. I will speak to neighbors, seek to convert
renters and search for first time buyers. In this case I could become a Dual
Agent - only information material to the sale will be shared - the credit
worthiness of the buyer, the condition of the property. Each party is equally
entitled to my skills as a negotiator and advisor. The goal is to sell your
house and allow you to continue with your life.
After we have found a buyer we will pursue a two pronged approach.
Aggressively marketing the property may give us the security of a back-up
contract and increase our leverage with the current buyer. My staff and I will
communicate daily with the co-broker, lender and title agent ensuring that all
deadlines are met. We will be available to you twelve hours a day for updates
and to address your concerns.
I have spent my entire life in logistics in the Navy, in politics and as a
Realtor©. I solve problems so you
can relax.
Let's get started! Send
me an email or Click Here for a
Free CMA
